Eu sou empreendedor(a)

O ano está sendo marcado com aumento do endividamento e recorde histórico de famílias inadimplentes.

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O comportamento do consumidor é o de evitar comprometer sua renda no longo prazo pois vê um futuro menos promissor.

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O custo de vida está alto e nesses casos o consumidor reserva mais recursos para os gastos básicos, evitando compras em outros setores.

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Quais estratégias adotar para não repassar os altos custos ao consumidor e não perder espaço no mercado

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Primeira ação é cortar todas as despesas consideradas não essenciais.

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Negociação com fornecedores visando reduzir o preço médio da aquisição.

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Aumentar a variedade de itens de produtos para dar mais opções a seus clientes.

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Todas as ações devem sempre considerar o equilíbrio do caixa, evitando o endividamento da empresa.

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Para mais clientes e mais vendas considere incluir sua empresa aqui

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